Website traffic tips and tricks can send traffic from search engines (SE’s) like Google, Bing, Yahoo and others to your website. Use this knowledge to move your site up their lists.
No one knows exactly what the search engines want, or writers would “teach to the test.” They change their rules regularly, and never tell what the rules are. They’re learned from trial and error.
A blog is an easy way to get started. Search engines like them because they generally have formatted, timely, updated content. The blog title is often in the web address (URL) and the Title of the page itself (shown above the browser). Blogs are often a few hundred words; not too long, not too short. If your blog’s content is related to your website’s content, include a link to it.
A few rules are clear. Search engines rely on your use of ‘relevant keywords’ to rank your website. They give you more authority if your website gets links from other high-authority websites.
Search engines want users to click on the paid ads found there (that’s how they make their money). Let’s say someone inputs a search term on a search engine, labrador retriever puppy training barking because their new dog is keeping them awake all night.
If the search engine results pages (SERP’s) are exactly what they’re looking for, they’ll use that search engine again. If they get pages that are plastered with “puppy barking, puppy barking, puppy barking” they’ll find another search engine (and its paid ads).
Your page must contain valuable, relevant content that’s likely to fulfill a searcher’s needs. Software algorithms compare your page to other pages and present those that will probably satisfy the user. They use many criteria, and each search engine is different. Write in a way that appeals to a human reader and also follows the unwritten requirements for search engines.
Another page with a link to your website (a backlink), is judged just like your page; by its own relevant content, backlinks, keywords, title, keywords in the first few words (and the rest of) the first paragraph or two, keywords in headings and sub-headings, captions under images and their filenames ( is a useless image filename, but labrador_puppy_ is a good one), links to and from other pages, and the actual displayed text (anchor text) used for the link to your page (“Click Here” is horrible anchor text, but clicking on “labrador retriever puppy training” is very good.)
Create your page in a way that takes advantage of all these features. Adding more pages to your website, each relevant to your main page, containing valuable, intelligent content of its own, properly linked, and including the aspects already mentioned will further improve the authority of your website. Use paket backlink menu system that search engines and users find agreeable. Pages about breeding labrador retrievers, feeding them, additional training pages, care, health, ownership, comparisons to other breeds, temperament and size, problems, concerns, solutions, etc., each on their own page will round out your website, making it even more valuable to search engines and people.
Use free and/or paid tools to find good keywords to sprinkle throughout your site. Search Google for Google keyword tool and Bing for Bing keyword tool. Market Samurai is a respected keyword tool. Each tool you use (there are many others) will give different results. Use keywords from competitors’ websites.
Use free tools to get backlinks. Post links reasonably on Twitter, Facebook and similar accounts. Create content on EzineArticles, HubPages, Squidoo, YouTube, MetaCafe and similar sites and link back to your website.
If your friends and followers add your link to their webpages and messages, and they’re relevant to your topic, your authority increases. Your link on a page that has nothing to do with your topic has very little value.
Find websites similar or complementary to yours, contact the owners and offer to ‘trade links.’ It may be a good trade if their web page does not directly compete with yours and adds content each is missing. Check their ‘contact’ page or for their email or mailing address. The higher their website ranks for your relevant keywords on the search engines, the more valuable their backlink will be.
Get backlinks on gov and edu sites using ‘reader comment’ pages. These links are much harder to get, but typically have very high authority. Backlinks from org sites can be valuable, too.
Google create XML sitemap for free tools that generate a sitemap XML file and learn how to add it to your website. This helps search engines find all the pages in your site.
If you have a blog, add Jeff Johnson’s free seo blogging plugin to improve your ranking by signing up at . Many blogging tools work with a WordPress blog on your own domain.
Last, but not least, is the narrow niche of your web page or site. In our example above, a page would be more useful to a specific, narrow niche than about dogs in general. This user wants to solve a very specific problem. There’s less traffic than ‘dogs’ but much greater relevance and response.